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PUBLICATIONS
 "Three and a Half Words"
By Marc Paul Chinoy
This book provides the reader with useful information pertaining the making and closings of deals. With the core value of all business deals being very similar in nature, the book provides a working insight, that, if properly followed, can be of great benefit during the Deal process.
CLICK HERE TO PURCHASE.
 "Getting Started"
By Marc Paul Chinoy
THE BOOK offers a simple and direct view of the planning process, as well as insight into what makes a good Strategic Plan. This book emphasizes the importance of Strategic Planning to the life and future well-being of all organizations.
CLICK HERE TO PURCHASE.
 "On the Agenda"
By Marc Paul Chinoy
The subject is meeting management...The book provides practical solutions to issues raised in planning and running meetings, as well as guidelines for having effective meeting management. This book is a response to a permanent need to make the best use of group time and innumerable comments about the nature and result of dysfunctional meeting...the best of which have been included. We suspect they will resonate with you.
CLICK HERE TO PURCHASE.
"In Real Time"
By Marc Paul Chinoy
In Real Time deals with the immediate need to adjust to changing conditions in a business / organization. Whether the change is a result of an acquisition, a merger, or a change in leadership, the need to quickly adjust to that change remains the same.
CLICK HERE TO PURCHASE.
"BizSpeak!"
By Marc Paul Chinoy
Business Humor reduced from the Grand Scale to the realities of business life. This book provides definitions and illustrations (sometimes literal, often off-beat) as to the vast universe of business terms that we all love to use and abuse at will.
CLICK HERE TO PURCHASE.
"The Art of Cause Marketing. How to Use advertising to Change Personal Behavior and Public Policy"
By Richard Earle
This book examines how to effectively strategize and develop a public-service advertising campaign that seeks to change strongly ingrained behavior or firmly held beliefs. The Art of Cause Marketing presents several case studies and 75 storyboards from actual cause advertising and print ads.
CLICK HERE TO PURCHASE.
"Richard Earle has written an invaluable book about how to use the medium for the benefit of the people instead of just selling Doritos. I applaud him for making this contribution and reminding us of how even the advertising industry can have a conscience should it choose to realize the good it can do with its immense power." - Michael Moore
"A very valuable practical guide for those who want to do social advertising campaigns - not just think and talk about them." - Alan R. Andreasen, Professor, Georgetown University, Executive Director of the Social Marketing Institute
"This book is sine qua non-the best work on cause advertising I've read." - Robert Keim President Emeritus, The Ad Council
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